OTOECOM is a professional ecommerce advertising agency with 12+ years of hands-on experience. We manage and optimize Amazon Sponsored Products, Sponsored Brands, Sponsored Display and Amazon DSP campaigns along with to lower your ACoS, lift your ROAS and scale spend profitably across categories.
Advertising optimization is the discipline of getting more sales from every rupee you spend on Amazon ads. It is not just about running campaigns — it is about constantly refining keyword bids, audience targeting, ad placements, campaign structures, negative keywords, dayparting and budget allocation so your spend keeps moving toward profitable conversions.
At OTOECOM, our advertising team handles end-to-end PPC management for Indian sellers and D2C brands. We work across Amazon Sponsored Products, Sponsored Brands, Sponsored Display, Amazon DSP. With 12+ years of marketplace experience and over ₹50 crore in managed ad spend, we know which levers actually move ACoS, ROAS and TACoS for your category.
We manage every major paid-ad format across the top Indian ecommerce platforms — from keyword-targeted Sponsored Products to programmatic Amazon DSP. Every campaign is optimized for ACoS, ROAS and long-term TACoS, not vanity clicks.
Keyword-targeted and product-targeted Sponsored Products campaigns built around your top ASINs. We split exact / phrase / broad match types, run discovery and harvest workflows, and tune bids daily to capture profitable search traffic on Amazon.
Headline search ads and Sponsored Brand video campaigns that grow brand searches and protect your category share. We craft creative, store landing pages and bidding strategy to keep brand defense and prospecting separately optimized.
Audience and product-targeting display campaigns for remarketing, cross-selling and competitor targeting. We use views remarketing, purchases remarketing and category audiences to recover lost sessions and cross-sell to existing buyers.
Programmatic display and video buying for established brands ready to scale beyond Sponsored ads. We plan upper-funnel audiences, build custom segments, set frequency caps and run prospecting + retargeting funnels end-to-end inside Amazon DSP.
We continuously scrub Search Term Reports to add negative exacts, negative phrases and negative ASIN targets. This is how we kill wasted spend, lower ACoS month-over-month and keep your campaigns focused on profitable buyer intent.
Weekly and monthly performance reports covering ACoS, ROAS, TACoS, impression share, CTR, CVR and budget utilization. Plus a clear "what we did and what we will do" section so you always know what your money is doing.
We have run ad spend across fashion, home & kitchen, beauty, electronics, FMCG and accessories on Amazon India. Our team treats every rupee of ad spend like our own — disciplined, measured and never wasted on theory.
We don't run "one-size-fits-all" campaigns. Each category gets its own keyword logic, ACoS target, dayparting strategy and creative angle.
Our ad managers log in every working day to review search terms, adjust bids, manage pacing and stop budget waste — not just monthly check-ins.
Because we also handle Amazon cataloging, we make sure your listings are conversion-ready before scaling spend — so you don't bleed budget on a weak page.
We focus on profitable ROAS and TACoS — not just top-line ad sales. Many agencies look great on a sales chart and terrible on a P&L. We don't do that.
Weekly ad performance reports plus a direct WhatsApp/email line to your dedicated PPC manager — no waiting for a monthly call to know how things are going.
A clear 5-step workflow that takes your account from audit to profitable scale. You stay informed at every stage, and there are no black-box "trust us" gaps in the process.
We audit your current campaigns, keywords, ACoS, ROAS and search terms — and identify the biggest profit leaks.
We design a clean campaign structure with split match types, ASIN targets, brand defense and conquest layers.
We launch the new campaigns with proper bids, placements, budgets, dayparting and dynamic bid rules.
Daily search term cleanup, bid adjustments, negative additions and budget reallocation to push ROAS up.
Weekly performance reports and a clear scale plan to expand winning campaigns and SKUs profitably.
Every advertising account has a different campaign structure, ASIN count, monthly spend and profitability target. Select a starting plan and receive a written Amazon Ads scope before campaign onboarding.
For sellers starting PPC or repairing a small campaign account that needs disciplined weekly control.
Custom Quote Entry-level monthly PPC managementShare your ASIN count, monthly ad spend and current ACOS.
Get Quote Now WhatsApp NowFor growing brands that need multi-format campaigns, deeper targeting and active profitability optimization.
Custom Quote Expanded Amazon Ads managementScale targeting while controlling CPC, ACOS and wasted spend.
Get Quote Now WhatsApp NowFor established brands that need full-funnel advertising, advanced control and senior growth strategy.
Custom Quote Advanced full-funnel ads partnershipBuild a full-funnel roadmap across formats, targets and growth stages.
Get Quote Now WhatsApp NowFinal pricing depends on advertised ASIN count, campaign volume, monthly spend, account condition, target marketplaces, reporting depth and agreed optimization scope. Amazon media spend, taxes, creative production, external tools and marketplace charges are excluded unless specifically included in the written quote.
Explore focused Amazon services for account operations, advertising, catalogs, enhanced brand content and practical seller training.
Structured account operations, performance monitoring and growth support.
Explore serviceCampaign setup, targeting, bid optimization and performance analysis.
Explore serviceProduct listings, attributes, variations, keywords and catalog corrections.
Explore serviceVisual content modules, product storytelling and brand presentation.
Explore servicePractical learning for listings, research, ranking, ads and operations.
Explore serviceHonest feedback from Amazon, Flipkart and Meesho sellers who trusted OTOECOM with their ad budgets. We are referenced on Google reviews as one of the most reliable ecommerce service providers in India.
Maine OTOECOM ki Ads Optimisation service li thi. Pehle kaafi budget spend ho raha tha lekin results utne ache nahi the. Team ne campaigns ko optimize kiya aur unnecessary spend kam hua. Overall performance pehle se better lagi.
Sabse achi baat mujhe transparency lagi. Jo changes kiye gaye unki proper explanation di gayi. Koi false promise nahi kiya. Service ka experience kaafi professional raha.
Main pehli baar Ads chalwa rahi thi. Team ne patience ke saath har cheez explain ki aur campaigns optimize kiye. Ab mujhe reports bhi samajh aati hain aur ads manage karna easy lagta hai.
My advertising budget is now being used more efficiently after the optimization. The team was responsive, professional, and explained every major change clearly.
Quick answers to the questions Indian Amazon sellers ask us most often before starting an advertising engagement with OTOECOM. Have something else in mind? Reach out directly.
Get a free advertising audit from the OTOECOM team. We'll review your Amazon campaigns, find ACoS leaks, ROAS opportunities and budget waste — and send a clear action plan within 48 hours.